What’s up with / at NAB 2009 Vegas

Apple Computer & NAB?

Its final cut pro’s 10th year anniversary, but Apple can be kind of anti-sentimental (look at the last Mac Anniversary or lack there of) but there should be new Final Cut Studio version available.  They have lots of FCS stuff in the can including improved hardware control surface support. But is always hard to predict what Apple has up their sleves

Avid returns to NAB! Avid Technology, Inc.. Booth # SU 902, South Hall

Keynote Presentations

  • Gary Greenfield, Avid Chief Executive Officer & President and Kirk Arnold, Avid Executive Vice President of Customer Operations, discuss Avid’s path forward.
  • Larry Blake – Sound Mixer on Ocean’s Eleven, Ocean’s Twelve, Ocean’s Thirteen, Syriana, and many other films discusses the techniques and unique challenges of mixing for major motion pictures.
  • Norm Hollyn – TV & Film editor, Associate Professor, Author of The Lean Forward Moment, and Head of the Editing Track at the USC School of Cinematic Arts presents:  “Where are the new editors coming from? And how will they learn how to get there?”
  • Ted Schilowitz – Leader of the Rebellion at RED Digital Cinema discusses how Avid and RED are collaborating to enable a new level of post production quality and efficiency.
  • Michael Tronick, A.C.E – Editor on Mr. & Mrs. Smith, Hairspray, Hannah Montana/Miley Cyrus: Best of Both Worlds Concert Tour and many other films discusses the post production of the stereoscopic filmJonas Brothers: The 3D Concert Experience.

Avid at Sponsored Events:

PBS Technology Conference
Wednesday April 15 – 18 (Exhibits April 16 – 17)
Caesars Palace, Augustus Ballroom
Conference registration required

Explore Avid HD Production and Automation Products.

Avid Education Cocktail Reception for the Broadcast Educators Association (BEA)
Wednesday, April 22, 5:00pm – 6:30pm
Las Vegas Hilton – Ballroom A

BEA Keynote Luncheon
Sponsored by Avid / Thursday, April 23, 12:00pm-12:45pm/ Las Vegas Convention Center – Room N250

Join Avid and Sex & the City’s Assistant Editor Carrie Puchkoff for an engaging discussion on the role of an assistant editor in TV and film, the critical skills needed to exceed in the role, and what an average day on the job looks like.

Friday, April 24, 6:00pm – 8:00pm / Las Vegas Convention Center – Room N250
The BEA Best of Festival King Foundation Awards Ceremony Sponsored by Avid and Charles & Lucille King Family Foundation
The BEA Festival provides a national referred exhibition of faculty creative activities and is a national showcase for students’ work.

Tuesday, April 23, 6:00pm-7:30pm / Avid Booth SU 902
Avid & Sony XDCAM Systems – A Perfect Fit

Avid and Sony are providing powerful new workflows – ones that will revolutionize file-based pipelines and help save facilities and broadcasters time and money. At this event you’ll get an up close look at Media Composer, Avid’s production-proven editing system, and XDCAM, Sony’s versatile and popular file-based video format.

Tuesday, April 21, 5:00PM – 11:00PM
FCPUG NAB 2009 SuperMeet. Join us and the FCPUG Network at NAB for the largest gathering of FCP Gurus and users on the Planet
Visit us in our SuperBooth #SL10129 in the South Hall

  • When? – Tuesday, April 21, 5:00PM – 11:00PM (Doors open 4:30PM)
  • Where? Rio Hotel Amazon Ballroom 3700 W. Flamingo Road Las Vegas, NV 89103 Free Shuttle Service to Rio every 30 minutes from Harrahs, Paris, How Much? – $15.00 each. ($20.00 at door) Includes 2 raffle tickets per person. Who should attend? – Everyone who wants to learn more about Final Cut Studio, digital filmmaking and meet others who know more than you do. Food and Drink? – Food (free) and Cash Bar will be available.

Playing for Change: Peace through Music – Jonathan Walls
Over 3 years in the making, “Playing For Change: Peace through Music” is the 2nd film born out of an idea director Mark Johnson had while watching two Monks play music in a NYC Subway 10 years ago. It is a powerful documentary that takes us around the globe then brings us together through the simple but transformative power of music. Co-director and editor of Playing for Change: Peace through Music, Jonathan Walls will present.

Blackmagic Design presents Arthur C. Smith: The Arctic Frontier and Digital Filmmaking
Polar bears, climate change, and Alaska’s offshore oil are hot media topics, yet for the digital filmmaker, working in the arctic is cold business. Hear and see how Alaska documentary filmmaker, Arthur C. Smith III is using the tools of digital cinema to produce award-winning films like Ice Bears of the Beaufort.

From acquisition to post, Smith’s arctic-based PolarArt Productions has brought the digital age to the arctic frontier.

Author a Replicatable Blu-ray disc on a Mac
“Digital guy” Bruce Nazarian will be on hand with a very special announcement: You can now author a REPLICATABLE Blu-ray disc ENTIRELY on a Macintosh. Works with ANY Mac Blu-ray authoring program and you will be amazed at how simple it is.

Share the love: FCP and CS4 Production Premium
Adobe’s Jason Levine will show off workflows between FCP and CS4 Production Premium. JVC GY-HM700 JVC’s Craig Yanagi with help from DOP Tim Dashwood will show off the brand new “instant editing” GY-HM700 Camcorder.

The very first customizable music plug-in for FCP
For the first time on the planet — Larry Jordan will give one of the first public demonstrations of the highly anticipated new Final Cut Pro music plug-in from SmartSound. Watch closely as Larry effortlessly turns scoring markers into fully produced and edited music for his Final Cut Pro projects. Roundtrip editing with control over timing and instrumentation make music creativity a simple task for every visual producer. Say hello to the new go-to music solution for Final Cut Pro. This is brand-new and amazing stuff!

Syncing the Impossible
5 P2 cameras, 6 wireless microphones, freestyle shooting, a Sound Devices 788T recording 8 tracks of audio, and less than a week from shoot to air. How would you bring this all together in Final Cut Pro?
Jeremy Garchow, Creative Cow Leader, Editor and Post Production
Supervisor at Maday Productions, was tasked with the opportunity to organize and edit all of the elements to make a commercial for the Chicago Blackhawks.
Totaling over 6 hours of real time shot material to edit down to 60 seconds, Jeremy faced this challenge by having super-fast access to the native P2 media and auto-syncing with external audio, all with free run time code and a clap slate. MXF4mac and sequenceLiner fired it all over to Final Cut Pro, ready to edit through a workflow never seen before.

The Coca-Cola Pavilion and the Adidas Spiral Theater at the Beijing Olympics
Kim Salyer of Video Arts and Joanne Dorgan freelance producer/editor will present a case study about the Coca-Cola Pavilion and the Adidas Spiral Theater at the Beijing Olympics. The Coca-Cola Olympic Pavilion Venue showcased numerous site-specific media including one video that was projected over a 40-ft. screen. The Adidas Theater, the first of it’s kind, was a 3-tier spiral walkway with lined with continuous video panels spanning 354 feet long and 6.5 feet wide. The Video Arts Team will show media from the initial 3D models and client elements to the finished project.

Indy workflow and Red
Filmmaker and Red Guru Steve Sherrick will give us a primer on Indy style Red workflow and show us Red Footage

Wounded Marines Careers Foundation
The current class from the Wounded Marines Careers Foundation in San Diego returns to the SuperMeet to show off thier latest video.

April 22 3-11PM The Rio AMAZON B REDUSER NAB 2009. Would post more info but their lame Flash site make it hard – if you do go tell them marketing professionals do not do all flash sites!

OUR REASONS Why YOU should be at NAB 09

Posted by Bruce Nazarian-the Digital Guy in NetblenderNAB SuperMeet 09NAB PPWCNAB Post PRoduction World ConferenceNAB 09BluStreak

I always look forward to April – it’s NAB time, and that means fighting long taxi lines at McCarran, tired feet, and dodging thousands of attendees inside the LVCC all of whom are searching (in vain) for something OTHER than a $10 hot dog for lunch!

But the best part is always meeting up with you who come and mingle, and attend, and learn. And this year, I’ll be at three different places:

Sunday – April 19 – I’ll be hosting the Focus on Technology Blu-ray at NAB PPWC an entire day of technology sessions on the current state of Blu-ray authoring and production

Sunday night, I’ll be co-hosting the IDMA/DVDA meetup with the fine folks from Netblender, makers of Do Studio authoring suite. Details to follow shortly, probably tomorrow. This will be close-by LVCC, within walking distance.

Tuesday April 21st, 1:30-2:30, I’ll be presenting at the Netblender Suite about AACS and Replication for Blu-ray. It will clear away the cobwebs of the murky subject of AACS, and how it could impact your Blu-ray authoring plans.

Tuesday night I’ll be making a HUGE NEW MAC BLU-RAY PRODUCT announcement at FCPUG SuperMeet at the Rio Hotel Amazon Ballroom .

If you make Blu-ray on Macintosh, or have thought about it, and have replication as your end target, YOU WON’T WANT TO MISS THIS ANNOUNCEMENT!

NAB Party List:

Sunday Night Autodesk – 5:30 pm – 7:30 pm info session Wynn Hotel, Room: ALSACE 1, 3131 Las Vegas Blvd South.  no cover, must RSVP

Autodesk – 7:00 pm – 9:00 pm Autodesk Party Wynn Hotel.  no cover, must RSVP http://usa.autodesk.com/adsk/servlet/index?siteID=123112&id=12485709

Official NAB & FMC Content Creators Party RSVP $55 http://www.nabshow.com/2009/attendee/ticketedEvents.asp

Monday Night

Promax Lounge – 5:00 pm – 10:00 pm Promax Suite at the Venetian Hotel. no cover Must RSVP http://www.promax.com/Home/DigitalLounge

NABTweetup – 5:30 pm – 7:30 pm T&T Cantina Luxor Hotel. no cover, RSVP through their Twitter feed. http://twitter.com/NABTweetup

Sony Creative Software Users Group – 6:30 pm Las Vegas Convention Center Room N250.  Must RSVP http://www.thefullhd.com

Creative Cow MeetUp – 8:00 pm Hard Rock Hotel Center Bar,

MPEG – 8:00 pm – 12:00 am Harley Davidson Café bring printed invitation http://www.mpegif.org/exhibitions/NAB2009

Tuesday Night

Final Cut Pro FCPUG SuperMeet – 5:00 pm to 11:00 pm Supermeet Rio Hotel Amazon Balloom. 3700 W. Flamingo Rd.  RSVP $11. http://www.lafcpug.org/nab_2009.html

Promax Lounge – 5:00 pm to 10:00 pm Promax Suite Venetian Hotel http://www.promax.com/Home/DigitalLounge

NAB Show Blush Lounge, Wynn, Free admission before midnight with an NAB show badge & 2 for 1 beer from 9-10pm. (found on NAB Show’s facebook page) http://www.facebook.com/profile.php?id=1311325324

Wednesday Night

Red User Group – 3:00 pm – 11:00 pm Hotel Rio Amazon Ballroom http://www.redusernab.info

Promax Lounge – 5:00 pm – 10:00 pm Venetian Hotel http://www.promax.com/Home/DigitalLounge

*Dates and times are subject to change.  Be sure to RSVP directly with each individual event.

Send me a link or a listing to add to my NAB what’s up list.

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